OpenUnited Kingdom
2026-843 CMM LEB and Pork Evaluation
Key facts
- Country
- United Kingdom
- Region
- UKG13
- Estimated value
- £166,666
- Procedure
- Below threshold - open competition
- Published
- Bids due
- Source
- UK Find a Tender
Description
AHDB require retail analysis for campaign results from top level categories for total beef and lamb, and total pig meat down to specific cuts or products, such as pork mince or beef mince. Therefore, it is imperative the agency are suppliers of robust retail data. The budget for this project is £100,000 (including VAT) per marketing campaign (so £200,000 in total). AHDB’s marketing campaigns aim to accelerate positive attitudinal change towards British beef, lamb, dairy and pork, and ultimately drive sales. AHDB’s marketing team have done a few consumer media modelling studies over previous…
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