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OpenUnited Kingdom

CRM and Loyalty Agency Services

Key facts

Country
United Kingdom
Region
UKI32
Estimated value
£2.0M
Procedure
Competitive flexible procedure
Published
Source
UK Find a Tender

Description

1. Detailed CRM requirements are: • Project Management/Client Services including status calls, timing plans and project updates • Customer Acquisition: create an omni-channel strategy to effectively grow the customer base • Campaign Planning: including testing and measurement plans • Creative concepting: including idea generation, design, copywriting & wireframe • Ability to demonstrates good ability for cross-agency collaboration • Proactive approach to optimise current activity and pushing forward innovative ideas to drive customer engagement 2. Detailed Loyalty requirements are: • Project…

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